Current trends for Sales, After Sales and Automotive Electronics

Getting closer to the future – cooperation of STAR and DLR in the VECTOR21 project


Looking at global market requirements becomes every more important. Technological changes and their effects on companies and customer behavior is more and more at the center of attention. Wouldn't it be great if you could know already today what products your customers demand tomorrow - and then produce them now? Or if you could instantly [...]

Through the online jungle with an experienced guide: STAR is Google partner

2. June 2016|DIGITIZATION|

Worldwide, more than three billion people use the internet, both in densely populated metropolises and rural country areas. 98 per cent of these people have already shopped online once or several times. In order to persist in the jungle of millions of internet sites, there is practically just one answer for e-commerce businesses: Google. If [...]

Hannover Messe breaking records – and STAR was part of it

10. May 2016|AFTERMARKET|

The year 2016 was a special one for Hannover Messe. One of the biggest and most important industrial trade shows in the world could not just break its own visitor record once again and even achieve an increase in the international audience of 25 percent. The security measures did also not compare to the previous [...]

STAR COOPERATION presents new partnership


For the second time, the STAR COOPERATION will be part of Hannover Messe from 25th to 29th of April 2016 with its New Mobility expertise. The Böblingen-based service supplier will use this opportunity to introduce its latest partnership with Fraunhofer IAO. In the past year, Carolin Stickel, Manager at the STAR COOPERATION, and her New [...]

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