Current trends for Sales, After Sales and Automotive Electronics

Great success at VR hackathon in Stuttgart

22. September 2017|DIGITIZATION|

Emanuel Leicht of atec innovation GmbH and his team have the decisive edge in exiting competition This past weekend, developers, programmers and enthusiasts met up for the VR hackathon in Stuttgart to delve into virtual reality (VR) and augmented reality (AR) together. The hackathon's goal was to connect hobby developers, technology fans, students and experts [...]

Work together, run together

21. September 2017|STAR INTERNAL|

Admittedly, it was quite chilly last night. At least for the ones who had made it to the airfield in Böblingen to be a cheerleader for this year's Airfield Company Run. But the 3,500 participants were fired up latest by the warm-up program. And this was necessary, because the five kilometer spanning track around the [...]

IT trainings in after sales for China and India

6. September 2017|AFTERMARKET|

Things are very different the moment you leave your native country - this is also true for after sales. And sometimes, it is not so easy to overcome these natural cultural differences. For example, our customer, a German premium car manufacturer, encountered problems because its Chinese subsidiary's employees couldn't operate the group's internal IT systems. [...]

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