17 January 2017 was deeply covered in snow. Just as you would imagine the Black Forrest around the Badische Staatsbrauerei Rothaus in winter. Nevertheless, around 130 experts, company representatives and future food industry workers came to Rothaus for the Food Industry Day 2017 hosted under the title “Food retail in the digital era – strategies for the future in focus” by Handelsverband Baden-Württemberg.
The STAR COOPERATION also participated with Torben Schanz, General Manager at STAR DISTRIBUTION. There, he is responsible for e-commerce and retail logistics. In his lecture, he emphasized how important effective and efficient logistics processes are for the retail industry. Especially in the era of digitization.
Groceries online: challenge for retail
Notwithstanding high market entry barriers, the food industry more and more discovers online markets for their business and, in doing so, faces not just big shots like Amazon, but also fulfilment issues and the focus on the right target groups. “The challenges are big”, Schanz knows. „But it is all the more important to find a suitable logistics concept. If you have found that, you can differentiate from the competitors as well.”
You can find all the event’s lectures here (German only). You’ll get further information on our solutions in E-Commerce Logistics by either visiting our web site or by contacting Torben Schanz (email@example.com, +49 (0)7031 6288-3340) directly.